Firenzecard: reviews, €85/72h and when it is worth it

The Firenzecard is Florence’s official museum pass, run by Firenze Smart / Silfi: €85 for 72 hours, with entry to about 60 museums and sites on its circuit. Contacts: info@firenzecard.it and +39 055 000. This is an independent review: we are not the official card office and we cannot activate cards for you.

Our verdict. Worth it only if you will genuinely visit a lot of sites in 72 hours (the Uffizi, the Accademia, the civic museums, smaller collections); if you are only doing the Uffizi, Pitti and Boboli, the €40 PassePartout is simply better value. The downsides: the Duomo is excluded, no public transport, compulsory free bookings at five key attractions, and resales on GetYourGuide at €94. Ideal for packed three-day itineraries; not for anyone buying it “just in case” without a plan.

Fact sheet

What it sells and at what price

The core product is the €85 card valid for 72 hours. You can also buy Restart, a €28 extension adding 48 hours: it only makes sense if you are already in the city and really need more time on the circuit, not as a default add-on at checkout. On GetYourGuide the same card is resold at €94: you are paying for the intermediary, not for any extra museum benefit.

What it does not include: the Duomo complex (the Dome and Baptistery are sold on tickets.duomo.firenze.it) and public transport. If you are buying the card “to get around”, you have the wrong product. If you are only visiting the Uffizi, Pitti and Boboli, the €40 PassePartout remains the more sensible purchase.

Activation and withdrawal: if the card has not yet been activated, the 14-day right of withdrawal applies. Once activated, it works like any timed pass: use the hours or lose them.

How booking works

1. Buy on the official Firenzecard / Firenze Smart channel for €85 (skip GetYourGuide at €94 unless you specifically need its checkout).
2. Activate the card only when you are ready to start your 72 hours.
3. Book your free slots where compulsory: Uffizi, Accademia, Palazzo Vecchio, Arnolfo Tower, Brancacci Chapel.
4. For the Accademia, calling 055 294883 is often still the practical way for cardholders to book.
5. Consider Restart (€28) only near the end of your 72 hours, and only if you really need another 48.

Without those bookings, the card “includes” museums you may not be able to enter at the time you want. It is not unlimited queue-free access: it is a bundle of entries that still needs calendar planning. Many travellers activate it as soon as they step off the train and lose the first morning to logistics; it is better to activate it once your Uffizi, Accademia, Palazzo Vecchio, Tower and Brancacci slots are locked in.

Cancellation, refunds, support

Before activation: 14-day right of withdrawal. After activation: don’t treat it like a refundable single ticket; the clock is running. Support: info@firenzecard.it, +39 055 000.

If you bought through GetYourGuide at €94, its cancellation rules may differ from Silfi’s: read both the GetYourGuide voucher and the Firenzecard conditions. If a museum closes, follow the museum’s own instructions, not just the card FAQ.

What the reviews say

There is no single Firenzecard page on Trustpilot with a meaningful number of reviews. Opinions split between visitors who feel it was poor value because they saw few museums and those who used it well on packed itineraries. The objective comparison is the numbers: €85 official, €40 PassePartout, €94 on GetYourGuide. Affiliate sites such as FlorencePasses that show the card at €94 without mentioning the official price create real confusion about what it actually costs.

Pros and cons

Pros: one payment for about 60 sites; optional Restart extension; 14-day withdrawal if not activated; great value on packed weekends.

Cons: expensive if you see only a few museums; the Duomo and transport are excluded; compulsory bookings; €94 on GetYourGuide; Accademia bookings often still by phone.

Is it worth it for you?

Treat the Firenzecard as a timed pass, not a souvenir. Restart is a safety valve, not a reason to buy a “longer” card. If you already know you need five days just for the Uffizi, Pitti and Boboli, the €40 PassePartout is more rational than €85. If your plans also include civic museums, smaller collections and several state museums, the €85 can pay for itself, though still without the Duomo or buses. And if a comparison site shows €94 as “the Firenzecard price” without saying it is a resale, open firenzecard.it before paying.

Verdict

Editorial score: 3.6/5 as an “all of Florence” pass; 4.5/5 if your calendar is full. (1) Buy the official card at €85, not the €94 resale without a good reason. (2) Only the Uffizi, Pitti and Boboli? Get the €40 PassePartout. (3) Book the five compulsory slots straight away. See also the official Uffizi review, civic museums and FlorencePasses.

We are an independent guide. If you book through our Tiqets or GetYourGuide links we may earn a commission; the price you pay does not change.